Business

PointsBet Expands with the IMG Arena’s Golf Event Centre

IMG ARENA’s Golf Event Centre will be integrated into PointsBet’s app. It will help the companies to deliver a fantastic golf betting experience to their users.  

The future of golf betting:  

IMG ARENA’S Golf Event Centre really went above and beyond when it comes to the player’s experience. It offers more than 35,000 betting markets in every tournament, while its customers are available to enjoy each player, hole, and shot during the tournaments.   

There are also new betting markets, including the distance of the longest drive, the number of putts on the next hole and its score, and also the closest to the pin. The offer includes many tournaments and golf tours– among them are the PGA TOUR and DOP World Tour.  

Eric Foote, Chief Strategy Officer at PointsBet USA, said: “Since our entrance into the US market, we’ve seen wagering on golf grow immensely, and there continues to be an increased appetite from bettors to go beyond the traditional bet types and tap into live markets. Live betting is, without a doubt, the future of sports betting, and the interest among the golf community is there. With the addition of IMG ARENA’s Golf Event Centre, we’re catering to this demand all while ushering in a new viewing experience for fans that get them closer to the greens.”  

Max Wright, Chief Commercial Officer of IMG ARENA, said, “PointsBet is focused on providing its customers with a premier betting experience. The Golf Event Centre is an incredible product that allows operators the ability to genuinely differentiate their sportsbook offering on one of the world’s most popular sports.”  

Since expanding to the US market, golf betting has become a significant part of the PointsBet offering. Just a YoY golf handle has increased by 23%, and a YoY golf live betting handle has risen to 25%.  

Many benefits for players:  

Scott Warfield, Vice President of Gaming at the PGA TOUR, is sure that the Golf Event Centre is a first-class product that will improve the golf betting experience for players worldwide.  

An Official Betting Operator of the PGA TOUR is PointsBet USA. Its obtaining of the Golf Event Centre is an excellent addition to its already extraordinary golf offering, helping the company grow and establish itself as the market leader.   

One more benefit for PointsBet’s users is access to a player leaderboard. This means a lot since the players will get the possibility to observe hole performance during the match. It also enables players to take advantage of data and statistics, such as course and hole maps, but also precise data for each player.   

Some of the major events during which the players will have a possibility to try new features are the Majors, THE PLAYERS Championship, the Presidents Cup, FedExCup Playoffs, and Ryder Cup.  

The users of the company’s services will also be available to see two par-3 holes via live stream. 

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